Perspectives
what we’re
thinking about.
We write when there’s something worth saying, not on a content calendar.
Essays, a field guide and a short self-assessment on founder succession, equity partnerships, and what a business is really worth.
All of it free. None of it gated behind a sales call.
All of it free. None of it gated behind a sales call.
01 Essay
Future Value
What a business is worth isn’t what it earns today. It’s what it’s structured to become. How the multiple actually moves, and the ten things that move it.
read the essay → 02 Field guide
The 10 Drivers
The ten things that decide what a buyer thinks your business is worth, and what to do about each one. Sent straight to your inbox.
03 Self-assessment
Win Win Check
An honest look under the hood. Score yourself on where the business, and you, actually are right now. Five minutes, no jargon, no right answers.
take the check →Coming Soon
the exit forward
letters.
Occasional letters on founder succession, equity partnerships, and what we’re learning inside the portfolio.
Written when there’s something worth saying, not on a content calendar. The first one hasn’t gone out yet.
Subscribe now and you’ll get it when it does. subscribe ahead of time
Subscribe now and you’ll get it when it does. subscribe ahead of time
Let’s Start a Conversation
fewer.
DEEPER. BETTER.
We work with a small number of founders each year, by design. No pressure. No pitch. Just a real conversation, when you’re ready.
Field guide
The 10 Drivers
Tell us where to send it. We’ll email the guide straight over. We won’t call you about it.